Inverclydebuzz is a group of local beekeepers at North Ayrshire Beekeepers Association whose aim is to establish mini wildflower meadows through Inverclyde to provide much-needed food for bees and butterflies, as well as looking beautiful.
I needed to create a logo, brand guidelines and a website to promote this amazing association. I wanted to have a strong identity that was bold, simple but effective. I have created this ‘B’ icon that used the stripes of a bee with the wildflower wrapping around it. Using just the two colours of yellow and black, I have created a strong identity that can be used across all of their marketing collateral.